Rosalinda Cruz

How It Began

I remember leaving my office for the last time, uncertain of what the future would hold.  For a while I had been feeling like there was more I had to give, more I had to offer this world but I was burned out. It’s been over 5 years since I left my corporate life behind …

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Leveraging Export Opportunities for “Made in the USA” Apparel

According to the International Trade Administration the U.S. exports approximately $2 trillion in goods and services each year and there is a tremendous opportunity to export more especially given that 96% of consumers live outside of the United States.  Regardless of the size of your business the thought of exporting can feel overwhelming but it doesn’t …

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Small Business Week 

Did you know… that more than half of Americans either own or work for a small business?  Last week was Small Business Week – which coincides with The National Small Business Week Summit hosted by the Small Business Administration (SBA).Did you also know that… the current Administrator of the SBA is a Latina? (Hello 👋🏼  Hispanic Heritage Month)!   Isabella Casillas …

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