March 2022

According to the International Trade Administration the U.S. exports approximately $2 trillion in goods and services each year and there is a tremendous opportunity to export more especially given that 96% of consumers live outside of the United States.  Regardless of the size of your business the thought of exporting can feel overwhelming but it doesn’t […]

Being seen as sustainable is profitable. Although being sustainable doesn’t always equate to being ethical. For the most part brands mean well but get drunk off their own kool-aid.  They are invested in their own success and according to greenwash.com 59% of green claims are misleading or unsubstantiated. While greenwashing is prevalent In fashion misinformation is